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Our
aim is to provide superior quality printing services to our customers
at the most competitive prices through the effective integration
of people, raw materials and technology. Popsprint strives to become
the preferred printing services and consumables supplier to our
target market, which is general printing, stationery and business
form users. Popsprint will be launching the company into the use
of digital technology and we intend upgrading our press with the
latest available machinery and equipment. With our specialized and
experienced staff and management, we are perfectly placed to meet
our objectives as well as our clients needs and requirements. Popsprint
and Stationers is well geared to meet the challenges of the future.
We have a team of skilled and dedicated staff who are committed
to ensuring that our service is of the highest standard in order
to meet our customer expectations. We are also fully committed:
to playing a role in the upliftment of our country through the development
of persons from previously disadvantaged communities; and to work
as a team, striving towards excellence in providing reliable, quality
products using sophisticated equipment in creating the best printed
job. Ultimately, we strive to ensure that the image of our client
is at the fore in the market place. With the support from small
companies, large corporate clients and state owned enterprises,
we will be able to employ and train more staff from this previously
disadvantaged sector of our community so that they will be able
to ultimately launch into the small business world either as little
print shops or as sub-contractors to larger printing establishments.
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Our
Market
Growth
Strategy
In order to expand our market share, our company will embark on
the following marketing strategies:
- Capture more of the market by offering more short run colour printing
- Maintain and improve turnaround time where possible
- Increase print capabilities through the acquisition of technologically
advanced machinery
- Maintain and strengthen customer relationships through service
excellence and superior quality products.
Our
clients include the following
-
Telkom (including Telkom College)
- King & Sons
- P & O Grindrod
- Union Transport
- Unitrans
- Stellenbosch Farmers Winery
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